Grupa Pracuj increases revenue and profit in a demanding market environment

We closed out the first quarter of this year with single-digit growth in revenue and operating profit, but double-digit growth in net profit, which we regard as a solid result considering the challenging market environment. We are effectively monetizing innovative new products and services. This enables us to achieve higher average prices of recruitment projects offered by our platforms in Poland and Ukraine, and to reinforce the leading positions of these platforms in both markets. We are steadily gaining new customers using services offered in a subscription model in Poland and Germany. Monthly recurring revenue from the HR technology SaaS segment in the last quarter rose 21% year-on-year in PLN. HR technology SaaS already accounts for over a quarter of the group’s total revenue, and this will steadily rise. Meanwhile, we anticipate a revival on the recruitment market in Poland in the second half of this year, along with the absorption of the first funds from the National Recovery Plan, which should translate into a reversal of the negative trend from the preceding quarters and an increase in the number of recruitment projects on Pracuj.pl

– Przemysław Gacek, CEO of Grupa Pracuj. 

As part of the new version of Pracuj.pl—Pracuj 3.0—launched last year, in the first quarter of this year we further personalized the site, rolling out a sub-site devoted to blue-collar workers. This is the second such launch—the first was personalized for candidates from the IT segment. These changes allow us to better tailor our flagship recruitment platform to the individual needs of selected user groups. Thanks to our long-term customer relationships, high service quality, the steadily expanded range of products and services on Pracuj.pl, and effective monetization tailored to various segments of customers and particular sales channels, we are poised to achieve higher average prices for recruitment projects

– Rafał Nachyna, COO of Grupa Pracuj

We are constantly expanding the functionalities of the softgarden recruitment support system, including the addition of post-hire solutions. Since the quarter just ended, the first softgarden customers are now using in the SaaS model a new module for managing the process of integrating new hires into the organization—onboarding. We attribute the consistent strengthening of softgarden’s market position not only to the excellent product line, but also to the tireless work on raising awareness of tools facilitating the recruitment process. The German market is less digitized than the Polish one. The digital transition there is spread out in time and is still underway, in the recruitment industry and also in other areas of the economy

– Rafał Nachyna.

Despite the tough conditions, we observe growing initiative by employers struggling with a shortage of job candidates on the Ukrainian labour market. This translates into an increase well up in the double digits in the number of job postings published on our Ukrainian platform Robota.ua, which maintains its position as the leading recruitment platform in that country in the number of published posts

– Rafał Nachyna.